We've Done It Again.....CHEAPER!

So while shopping around on UrbanOutfitters.com, I found this lovely chalkboard heart for around $36! Which is wonderful and all.....except we once again have it in our store for considerably cheaper! How's $14.95?
I have to admit that as a small business owner, it can be quite overwhelming to feel the pressure of having to combat with larger companies, however each and everytime I stumble upon an exact item for less money in a local store, it makes that feeling go away bit by bit!

LOCAL FIRST!